REAL VIDEO NEWS

What We’ve Learned from Working with Chicago Creative Agencies: Why Being a Great Video Partner Means Knowing How You Work

By Kevin Bruinsma | June 30, 2025

Chicago creative agencies move fast, think big, and juggle a million things at once. That’s why partnering with the right video production company can make or break a project. We’ve worked alongside creative directors, brand strategists, and account managers across…

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Does Authenticity Mean Lower Video Quality?

By Kevin Bruinsma | March 20, 2025

Scroll through your social media feed, and you’ll notice a trend-highly produced, polished videos are competing with raw, unfiltered content. Some of the most viral videos aren’t shot in 4K with professional lighting; they’re spontaneous, authentic moments captured on a…

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How to Work Efficiently with a Video Production Company

By Kevin Bruinsma | March 4, 2025

Video content is no longer a luxury-it’s a necessity for brands looking to capture audience attention and stay competitive in a fast-paced digital world. Whether you’re crafting a corporate video, a promotional ad, or an explainer video, partnering with a…

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Your Future Students Are Watching: How Video Marketing Can Boost Enrollment

By Kevin Bruinsma | February 26, 2025

Think back to the last time you made an important decision-did you read a long document or watch a quick, engaging video? For most prospective students, the answer is clear. Video content has become the go-to source for information, making…

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The Ensemble vs The One Man Band

By Kevin Bruinsma | February 12, 2025

Why Chicago Creative Agencies Should Hire a Video Production Company Instead of an Independent Freelance Videographer In today’s digital world, video content is king. Whether you’re looking to promote a brand, engage an audience, or showcase a product, video is…

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Real’s Favorite Films of 2023

By Kevin Bruinsma | January 9, 2024

A wise man once said, “Those who create film must also watch film, and those who watch film must also create a year-end-list of all of their favorites so that it can be made into a blog post.”   When…

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Bored. A Collaborative Art Exhibit.

By Kevin Bruinsma | August 24, 2023

Back in 2019 our Cofounder & Creative Director, Kevin Bruinsma, had the idea to do an 80’s themed fashion shoot for a local Northwest Indiana lifestyle magazine called HERE. Although the shoot was going to have a rad 80’s vibe,…

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NAB RECAP

By Kevin Bruinsma | May 1, 2023

As the pandemic is more and more in our rear view mirror we were looking forward to getting back to in-person events such as conferences and trade-shows. And what better way to kick off this year than attending one of…

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Real’s Favorite Films of the Year

By Kevin Bruinsma | January 6, 2023

Each year, the team at Real Video collectively watches hundreds of films. Whether they be rewatches of favorites, first time watches of classics, or a stumble upon some strange gem, watching films is one of our favorite pastimes.  As everyone…

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Year in preview

By Kevin Bruinsma | January 5, 2023

This past year has been awesome for Real Video. We had the opportunity to collaborate with some amazing people, brands, schools, nonprofit organizations and businesses. One of the best things about working with a wide range of clients is getting…

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